Business Courses

Clinical Operations
Course Overview
There is no better way to jump start your own business than ensuring you have the right processes in place. Within this 8-week Certificate Course Students will enjoy a collaborative learning environment to maximize engagement and learning and understanding of spa operations. Upon completion of this course students will have a basic knowledge and fundamentals of how to open a Medi-spa or clinic business, creating a business plan, how to bring in and maintain new customers, marketing strategies (in the digital world today), managing personnel, incorporating new technologies and innovations into their professional business and making a meaningful contribution to the industry. Students will also have the opportunity to attend field trips with their instructor and visit local spa suppliers which will create an interactive and educational learning environment.
Course Topics:
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- Creating a Business Plan
- Financing the New Business & Insurance
- Guide to starting a new SPA
- Spa Operating Costs
- Medi-Spa Interior Design
- Marketing & Advertising
- Talent acquisition and retention
- Learning & Development
- Managing Spa Personnel
- Customer Relations & Customer Service
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- Optimizing Retail SPA Revenue
- Upselling and Cross Selling Techniques
- Optimizing Role of Receptionist
- Proper Record Keeping
- Spa & Phone Etiquette
- Equipment Supplies
- Professional Image & Spa Conduct
- Service Menu Creations & Business Cards
- Local Field Trips & Guest Speakers from Industry Experts
- Digital Marketing Coming soon!
Duration: 5 days